Key takeaways
- The program is built around useful referrals: helping someone find the right AI learning path, not spamming links.
- Rewards start with the book, then courses, then full access and an affiliate tier for people who refer consistently.
- The best fit is someone already answering AI learning questions for friends, colleagues, students, or a community.
Good morning!
Our goal with this big update is to allow anyone to earn by referring the course.
The idea is simple: help one person learn AI, and earn something concrete from the start!
1 referral → Our bestselling book Building LLMs for Production
3 referrals → Any one of our industry-focused courses
10 referrals → Full access to all our courses, and an invite to the affiliate tier (where you can start earning ~$70/course or $180+/bundle).
This isn’t about blasting links or spamming; it’s about helping out friends, colleagues, or your community to take their first real step into AI.
Just this year, our affiliates already earned $18,692.99 in 8 months, including $6,730.21 from just 3 posts.
We want to make this process accessible to all of you. So we added many assets, a special newsletter, a slack channel and more so you can share the courses more easily and get rewarded more easily.
For me, this program is a chance to make AI education accessible at scale while enabling others to build a reputation or even a side income. I’m always happy to refer products I love, and I think you will, too.
When I quit academia to work on AI full-time, I wanted to bridge the gap between research and real-world application. This program feels like a natural extension of that mission, empowering anyone to play a part in this, sharing the courses they love most, and getting rewarded for it.
If you’ve ever had someone ask you “Where do I start with AI?”, “How do I learn about agents?” or “what skills do I really need for my next job?” this is the answer. And now, helping them could change both their career path and yours! :D
👉 Read more and join here: https://academy.towardsai.net/pages/affiliate
Big thanks to the Towards AI team, and everyone who helped shape this program, and our current amazing affiliates, Paul Iusztin, Neil Leiser, Paolo Perrone, Smriti Mishra, Greg Coquillo, David Andres, Giuliano Liguori and all others.
FAQ
What is the Towards AI Partner Program?
It is a referral program where people can recommend Towards AI learning resources and earn concrete rewards when others join through them.
Who is this referral program for?
It is for people who already help others learn AI and want a simple way to point them toward books, courses, or full learning paths.
What should partners avoid?
Partners should avoid blasting generic links. The program makes sense when the recommendation is relevant to the person's actual learning goal.
Why launch an AI education partner program?
The goal is to make useful learning paths easier to discover while giving people a concrete reward for helping others take a relevant first step.